INDIA WILL emerge as the sixth largest retail market by 2012 because of income, population growth and saving behaviour.
The sector will grow on the strength of the rising purchasing power of the consumer, which will mainly come from the services sector.
The rising population of working women, the rising services sector, the growing middle class and easier access to credit are some of the factors that will fuel the growth of retail industry in India.
The private labels will constitute a big part of organised retail. But the industry to deal with supply chain constraints, wastage and poor storage and distribution
The retail evolution in India is still in its nascent stage and said, though the Indian retail market is promising, it has a long way to go to make a mark on the global level.Though a number of retailers from emerging markets are doing well, no Indian player figures in the list of top 10 Asia-Pacific retailers.
The retail industry is very dynamic and competitive. Many players, who were doing well in the past, are no more in the picture. Retailers can cash in on the growth in consumption in Asia but with the US financial turmoil, other markets would be affected.
Organised retail is poised to grow at 30-40 per cent and the country will see one of the fastest growths in the retail sector. India will be an attractive market despite its complexities and marketers need to adapt to Indian realities. Ability to differentiate will determine the success of a retailer.
Consumers are more prepared than retailers for organised retail. Retail is undergoing transformation, but we need to keep typical Indian buyer in mind while chalking out strategy.
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