Once upon a time the business of world was war. The focus has sincebeen shifted. Man has decided to enjoy the fruits of previousgenerations' labour. Now economies compete for consumers. Old order isgiving way to a new order- 'Serve Consumer for Profit'. Of many thingsthat go into making this a reality, Organized Retail surely occupies avery high rank.Miracle of Organized Retail is attributable to the `Pull' ithas on customers. In its more than a century old history, OrganizedRetail has proved that it is the `Ultimate Clearing House' of 'Demand-n-Supply', Mother of the concept- `Marketing' and muchmore. Take a look at the following snap shots and judge for yourself:
* Ron Jon Surf Shop is known worldwide for its extensive selection ofactive lifestyles apparel, board sports equipment, and dive apparatus.Their 52000 square-feet Coco Beach - Florida store is open 24 hours aday - 365 days a year - just like the beach itself.
* Recreation Equipment Incorporated is one of the largest outdoor specialty retailer operating more than 50 stores. Its flag ship store inSeattle is an exciting shopping experience. It has huge 65-feet high,free standing climbing rock; mountain bike trails; and 'rain rooms' forcustomers to test their equipment at the time of purchase.
* Japanese '7 Eleven' stores scan each customer's basket and data getstransmitted to corporate HQ which in turn makes it available to all the8200 stores and countless vendors. Orders for fast-food and fresh-foodsupplies are placed three times each day. Magazines are ordered once aday. Processed food is ordered once in two days while each store receives deliveries ten times a day.
* Tiffany & Company, which has been around for over 160 years, is amongthe best known of all the great American brands. Tiffany is more than aretailer; it is an American icon that has worked its way into moviesand songs. The company's flagship location on Fifth Avenue in New YorkCity has become a tourist attraction.
* In 1997, Maxine Clark opened doors of 'Build-A-Bear Workshop'. Nowchildren could walk in and make a Teddy of their choice themselves.There are Master Bear Builders present to make it an enjoyable andmemorable experience. With in five years the idea grew into a 100 storechain with annual sales of US$200 million.
